Grupo Autor's visit to Fruit Attraction 2023

Of the October 3-5, 2023, Author Group had the privilege of being part of one of the most relevant fairs in the fruit and vegetable sector: the Fruit Attraction. This annual fair, held at the fairgrounds of IFEMA, in Madrid, has become one of the unmissable events for all professionals in the fruit and vegetable sector. This event allows you to explore and learn about the latest developments in the sector, as well as discover new products and exchange knowledge to stay up to date in the fruit and vegetable area.

Grupo Autor's visit to the International Fair for the fruit and vegetable sector, Fruit Attraction, met expectations. The stand was well received, receiving a large influx of visitors who were able to see first-hand the products produced and marketed by the brand. Furthermore, they established new links with different suppliers and clients At national and international level. The diversity of companies present at the fair allowed us to expand the contact portfolio by exploring exciting projects.

At the stand, a cooking show by Gloria Hernandez, dietician and nutritionist, who explained and prepared delicious recipes using Grupo Autor's high-quality fruits. Visitors were able to enjoy chia pudding with Foodie Watermelon, a bowl of cocoa with Signature Melon, and pistachio cream and cottage cheese toast with Foodie Watermelon and Signature Melon. Without a doubt, recipes full of healthy intention where the public had an important place interacting and participating with the dietitian.

A clear mission of Grupo Autor is to promote its high-quality products, promoting the consumption of fruit within a healthy diet. In short, this year's participation in Fruit Attraction has met the objectives set by the company and has also allowed us to gain a closer understanding of the needs of customers and suppliers in order to optimize the production, marketing and distribution of products to the maximum.

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