It is increasingly important to raise awareness and implement measures that positively affect the environment, choosing to use production techniques and processes that are as responsible as possible. Sustainability is a change with great long-term force, so it is in everyone's hands.
Author Group, in its commitment to sustainability to ensure the environment in the present and for the future, is carrying out different strategies with the purpose of its work having a quantifiable positive effect on both the planet and society. Its actions aim to ensure the productivity and quality of its products without impacting the environment, facilitating and improving its resilience to possible climate impact.
One of the brand's star products, Signature Melon, has the Zero Waste label. It is the path that the company has been following for several years, with the aim that all production and marketing of melons is done under these standards. This would not be possible without the brand's self-interest and without leaving behind the positive impact it has on both society and the environment. Increasingly, consumers are no longer mere buyers and are committed to choosing companies with ethical and respectful policies to raise awareness in society. They also take into account other aspects such as logistics, since it has a great impact on the environment. In short, there are several factors that determine the actions and purchasing decisions of consumers who choose to choose sustainable products that meet certain requirements in order to contribute their grain of sand.
This way, Author Group Not only does it produce and market premium, high-quality fruit, but it also provides added value, satisfying the needs of the present without compromising the future. It guarantees the balance between professional and economic growth, taking into account the environment and social well-being. It is part of the sustainable fruit and vegetable sector, which has more weight and importance every day.